Case Studies

Deep-dives on the products and problems I've worked on.

Kajabi·2024

Kajabi Affiliate Payouts

Built Kajabi's affiliate payout system from the ground up — a global-to-global solution enabling merchants to automatically pay commissions to affiliates anywhere in the world, directly through the platform.

PaymentsPayoutsAffiliatesB2B SaaSGlobal
Kajabi·2024

Sales Tax for Global Creators

Built a native sales tax compliance solution for Kajabi merchants selling digital goods globally — turning a top churn driver into one of the strongest retention levers in the Kajabi Payments portfolio.

PaymentsComplianceB2B SaaSBuild vs Buy
Kajabi·2023

Kajabi Payments Fee Collection

Designed and built Kajabi's native fee assessment system for payments processed on the platform — a scalable monetization lever with clear merchant visibility into every transaction.

PaymentsPlatform EconomicsB2B SaaSMonetization
Stripe·2022

Stripe Advisory: Payments Performance & Risk

Led repeatable payments performance workshops and risk advisory engagements for Stripe merchants — diagnosing authorisation rate gaps, establishing fraud and risk frameworks, and delivering measurable improvements across the client base.

PaymentsAdvisoryOptimisationRiskFraud
Visa·2021

Visa Central Travel Agency (CTA)

Led product for Visa's Central Travel Agency data feature — connecting travel agencies, card issuers, and corporate expense systems to deliver rich trip-level data automatically at the point of transaction.

PaymentsCommercial CardsData ProductsB2B
Total Payments·2019

Total Payments: Intelligent Payment Routing

Directed the launch of an intelligent payments hub that replaced legacy wire infrastructure with real-time routing optimisation across SWIFT, Fedwire, and ACH rails — adopted by First Republic Bank as the anchor client.

PaymentsInfrastructureRoutingB2B Banking